{"id":5117,"date":"2020-06-19T09:04:58","date_gmt":"2020-06-19T09:04:58","guid":{"rendered":"https:\/\/webby360.com\/new\/?page_id=5117"},"modified":"2020-10-18T16:29:55","modified_gmt":"2020-10-18T16:29:55","slug":"search-engine-marketing","status":"publish","type":"page","link":"https:\/\/webby360.com\/?page_id=5117","title":{"rendered":"Search Engine Marketing"},"content":{"rendered":"<p>[vc_row content_placement=&#8221;middle&#8221; row_content_width=&#8221;grid&#8221; css=&#8221;.vc_custom_1598035933810{padding-top: 50px !important;padding-bottom: 40px !important;}&#8221; el_class=&#8221;inner_content-wrap&#8221;][vc_column css=&#8221;.vc_custom_1487860153036{padding-right: 0px !important;}&#8221; offset=&#8221;vc_col-lg-6&#8243;]<div class=\"eltdf-section-title-holder\" style=\"padding: 0 100;text-align: left\">\n\t\t\t<h4 class=\"eltdf-section-subtitle\" ><span>Visibility And Traffic<\/span><\/h4>\n\t\n\t\t\t<h1 class=\"eltdf-st-title\" >\n\t\t\t<span>SEM <span class=\"eltdf-section-ital\">Services<\/span><\/span>\n\t\t<\/h1>\n\t\t<span class=\"eltdf-title-separator eltdf-disable-separator\" ><\/span>\n\t\t\t<p class=\"eltdf-st-text\" style=\"margin-top: 23px\">Search Engine Digital Marketing has vastly become one of the number one tactics used to drive digital marketing strategies. You might have a question of why Search Engine Marketing is important. Under the Digital Marketing umbrella, it has helped companies gain millions of dollars in annual sales. There are brands taking advantage of their digital presence online and are doing better than yours because they are getting the attention you need. Contact Webby360 so we can start creating your Search Engine Marketing strategy today.<\/p>\n\t<\/div>[vc_empty_space height=&#8221;20px&#8221;][\/vc_column][vc_column offset=&#8221;vc_col-lg-6&#8243;][vc_single_image image=&#8221;6231&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row content_text_aligment=&#8221;center&#8221; css=&#8221;.vc_custom_1597510565044{background-image: url(https:\/\/webby360.com\/wp-content\/uploads\/2020\/07\/Untitled-design-13-1.png?id=6689) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column]<div class=\"eltdf-parallax-holder eltdf-vertical-middle-align eltdf-disabled-parallax-on-touch\" data-parallax-speed=\"1\" style=\"min-height: 400px;height: 400px\">\n\t<div class=\"eltdf-parallax-inner\">\n\t\t[vc_row_inner row_content_width=&#8221;grid&#8221;][vc_column_inner][vc_empty_space height=&#8221;30px&#8221;]<div class=\"eltdf-section-title-holder\" style=\"padding: 0 100;text-align: center\">\n\t\t\t<h4 class=\"eltdf-section-subtitle\" style=\"color: #ffffff\"><span>Full-Funnel Approach<\/span><\/h4>\n\t\n\t\t\t<h2 class=\"eltdf-st-title\" style=\"color: #ffffff\">\n\t\t\t<span>What <span class=\"eltdf-section-ital\">SEM<\/span> <span class=\"eltdf-section-ital\">Companies<\/span> <span class=\"eltdf-section-ital\">Do<\/span><\/span>\n\t\t<\/h2>\n\t\t<span class=\"eltdf-title-separator eltdf-enable-separator\" style=\"background-color: #ffffff\"><\/span>\n\t\t\t<p class=\"eltdf-st-text\" style=\"color: #ffffff\">The process of Search Engine Marketing (SEM) uses paid advertisements by bidding on keywords used by search engines such as Google and Bing. The keywords come up as paid advertisements on the first page of results, becoming google ads. Our team at Webby360 can help you bid on the right keywords for your business to improve how your target audience sees you. We also offer analysis and reporting on the keywords that work and strategies to go after better results and more conversions for your product to stand apart from competitors.<\/p>\n\t<\/div>[\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;80px&#8221;]\t<\/div>\n<\/div>\n[\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221;][vc_column]<div class=\"eltdf-portfolio-slider-holder\"><div class=\"eltdf-portfolio-list-holder eltdf-pl-gallery eltdf-pl-no-space eltdf-pl-three-columns eltdf-pl-gallery-overlay eltdf-pl-pag-no-pagination eltdf-pag-below-slider\"  data-type=gallery data-number-of-columns=3 data-space-between-items=no data-number-of-items=8 data-image-proportions=square data-enable-fixed-proportions=no data-order-by=date data-order=ASC data-item-style=gallery-overlay data-enable-title=yes data-title-tag=h4 data-enable-category=yes data-enable-count-images=yes data-enable-excerpt=no data-excerpt-length=20 data-pagination-type=no-pagination data-filter=no data-filter-order-by=name data-enable-article-animation=no data-portfolio-slider-on=yes data-enable-loop=yes data-enable-autoplay=yes data-slider-speed=5000 data-slider-speed-animation=600 data-enable-navigation=yes data-enable-pagination=no data-pagination-position=below-slider data-max-num-pages=2 data-next-page=2>\n\t\t\n\t<div class=\"eltdf-pl-inner eltdf-owl-slider eltdf-pl-is-slider clearfix\">\n\t\t<article class=\"eltdf-pl-item  post-945 portfolio-item type-portfolio-item status-publish has-post-thumbnail hentry portfolio-tag-marketing portfolio-tag-trends\">\n\t<div class=\"eltdf-pl-item-inner\">\n\t\t<div class=\"eltdf-pli-image\">\n\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"436\" height=\"342\" src=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project01-1.jpg\" class=\"attachment-mrseo_elated_square size-mrseo_elated_square wp-post-image\" alt=\"Top Creative Digital Online Marketing Agency | Webby360\" srcset=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project01-1.jpg 436w, https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project01-1-300x235.jpg 300w\" sizes=\"(max-width: 436px) 100vw, 436px\" \/>\t<\/div>\n<div class=\"eltdf-pli-text-holder\" >\n\t<div class=\"eltdf-pli-text-wrapper\">\n\n\t<\/div>\n<\/div>\t\t\n\t\t<a itemprop=\"url\" class=\"eltdf-pli-link\" href=\"https:\/\/webby360.com\/?portfolio-item=sales-training\" target=\"_self\"><\/a>\n\t<\/div>\n<\/article><article class=\"eltdf-pl-item  post-3819 portfolio-item type-portfolio-item status-publish has-post-thumbnail hentry portfolio-tag-marketing portfolio-tag-trends\">\n\t<div class=\"eltdf-pl-item-inner\">\n\t\t<div class=\"eltdf-pli-image\">\n\t\t\t<img decoding=\"async\" width=\"436\" height=\"342\" src=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project02.jpg\" class=\"attachment-mrseo_elated_square size-mrseo_elated_square wp-post-image\" alt=\"Top Creative Digital Online Marketing Agency | Webby360\" srcset=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project02.jpg 436w, https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project02-300x235.jpg 300w\" sizes=\"(max-width: 436px) 100vw, 436px\" \/>\t<\/div>\n<div class=\"eltdf-pli-text-holder\" >\n\t<div class=\"eltdf-pli-text-wrapper\">\n\n\t<\/div>\n<\/div>\t\t\n\t\t<a itemprop=\"url\" class=\"eltdf-pli-link\" href=\"https:\/\/webby360.com\/?portfolio-item=therapy-and-counselling\" target=\"_self\"><\/a>\n\t<\/div>\n<\/article><article class=\"eltdf-pl-item  post-3823 portfolio-item type-portfolio-item status-publish has-post-thumbnail hentry portfolio-tag-marketing portfolio-tag-trends\">\n\t<div class=\"eltdf-pl-item-inner\">\n\t\t<div class=\"eltdf-pli-image\">\n\t\t\t<img decoding=\"async\" width=\"436\" height=\"342\" src=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project04.jpg\" class=\"attachment-mrseo_elated_square size-mrseo_elated_square wp-post-image\" alt=\"Top Creative Digital Online Marketing Agency | Webby360\" srcset=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project04.jpg 436w, https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project04-300x235.jpg 300w\" sizes=\"(max-width: 436px) 100vw, 436px\" \/>\t<\/div>\n<div class=\"eltdf-pli-text-holder\" >\n\t<div class=\"eltdf-pli-text-wrapper\">\n\n\t<\/div>\n<\/div>\t\t\n\t\t<a itemprop=\"url\" class=\"eltdf-pli-link\" href=\"https:\/\/webby360.com\/?portfolio-item=internet-marketing\" target=\"_self\"><\/a>\n\t<\/div>\n<\/article><article class=\"eltdf-pl-item  post-3824 portfolio-item type-portfolio-item status-publish has-post-thumbnail hentry portfolio-tag-marketing portfolio-tag-trends\">\n\t<div class=\"eltdf-pl-item-inner\">\n\t\t<div class=\"eltdf-pli-image\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"436\" height=\"342\" src=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project05.jpg\" class=\"attachment-mrseo_elated_square size-mrseo_elated_square wp-post-image\" alt=\"Top Creative Digital Online Marketing Agency | Webby360\" srcset=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project05.jpg 436w, https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project05-300x235.jpg 300w\" sizes=\"(max-width: 436px) 100vw, 436px\" \/>\t<\/div>\n<div class=\"eltdf-pli-text-holder\" >\n\t<div class=\"eltdf-pli-text-wrapper\">\n\n\t<\/div>\n<\/div>\t\t\n\t\t<a itemprop=\"url\" class=\"eltdf-pli-link\" href=\"https:\/\/webby360.com\/?portfolio-item=construction-and-renovation\" target=\"_self\"><\/a>\n\t<\/div>\n<\/article><article class=\"eltdf-pl-item  post-3825 portfolio-item type-portfolio-item status-publish has-post-thumbnail hentry portfolio-tag-marketing portfolio-tag-trends\">\n\t<div class=\"eltdf-pl-item-inner\">\n\t\t<div class=\"eltdf-pli-image\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"436\" height=\"342\" src=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project06.jpg\" class=\"attachment-mrseo_elated_square size-mrseo_elated_square wp-post-image\" alt=\"Top Creative Digital Online Marketing Agency | Webby360\" srcset=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project06.jpg 436w, https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project06-300x235.jpg 300w\" sizes=\"(max-width: 436px) 100vw, 436px\" \/>\t<\/div>\n<div class=\"eltdf-pli-text-holder\" >\n\t<div class=\"eltdf-pli-text-wrapper\">\n\n\t<\/div>\n<\/div>\t\t\n\t\t<a itemprop=\"url\" class=\"eltdf-pli-link\" href=\"https:\/\/webby360.com\/?portfolio-item=sound-entertainment\" target=\"_self\"><\/a>\n\t<\/div>\n<\/article><article class=\"eltdf-pl-item  post-3827 portfolio-item type-portfolio-item status-publish has-post-thumbnail hentry portfolio-tag-marketing portfolio-tag-trends\">\n\t<div class=\"eltdf-pl-item-inner\">\n\t\t<div class=\"eltdf-pli-image\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"436\" height=\"342\" src=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project03.jpg\" class=\"attachment-mrseo_elated_square size-mrseo_elated_square wp-post-image\" alt=\"Top Creative Digital Online Marketing Agency | Webby360\" srcset=\"https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project03.jpg 436w, https:\/\/webby360.com\/wp-content\/uploads\/2020\/06\/project03-300x235.jpg 300w\" sizes=\"(max-width: 436px) 100vw, 436px\" \/>\t<\/div>\n<div class=\"eltdf-pli-text-holder\" >\n\t<div class=\"eltdf-pli-text-wrapper\">\n\n\t<\/div>\n<\/div>\t\t\n\t\t<a itemprop=\"url\" class=\"eltdf-pli-link\" href=\"https:\/\/webby360.com\/?portfolio-item=success-training\" target=\"_self\"><\/a>\n\t<\/div>\n<\/article><article class=\"eltdf-pl-item  post-8702 portfolio-item type-portfolio-item status-publish has-post-thumbnail hentry\">\n\t<div class=\"eltdf-pl-item-inner\">\n\t\t<div class=\"eltdf-pli-image\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"550\" height=\"550\" src=\"https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Mental-Health-Care-Services-Counselling-Sessions-Ontario-_-Being-Therapy-550x550.jpeg\" class=\"attachment-mrseo_elated_square size-mrseo_elated_square wp-post-image\" alt=\"\" srcset=\"https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Mental-Health-Care-Services-Counselling-Sessions-Ontario-_-Being-Therapy-550x550.jpeg 550w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Mental-Health-Care-Services-Counselling-Sessions-Ontario-_-Being-Therapy-300x300.jpeg 300w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Mental-Health-Care-Services-Counselling-Sessions-Ontario-_-Being-Therapy-1024x1024.jpeg 1024w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Mental-Health-Care-Services-Counselling-Sessions-Ontario-_-Being-Therapy-150x150.jpeg 150w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Mental-Health-Care-Services-Counselling-Sessions-Ontario-_-Being-Therapy-768x768.jpeg 768w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Mental-Health-Care-Services-Counselling-Sessions-Ontario-_-Being-Therapy-120x120.jpeg 120w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Mental-Health-Care-Services-Counselling-Sessions-Ontario-_-Being-Therapy-1100x1100.jpeg 1100w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Mental-Health-Care-Services-Counselling-Sessions-Ontario-_-Being-Therapy.jpeg 1280w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/>\t<\/div>\n<div class=\"eltdf-pli-text-holder\" >\n\t<div class=\"eltdf-pli-text-wrapper\">\n\n\t<\/div>\n<\/div>\t\t\n\t\t<a itemprop=\"url\" class=\"eltdf-pli-link\" href=\"https:\/\/webby360.com\/?portfolio-item=mental-health-care-services-counselling-sessions-ontario-being-therapy\" target=\"_self\"><\/a>\n\t<\/div>\n<\/article><article class=\"eltdf-pl-item  post-8703 portfolio-item type-portfolio-item status-publish has-post-thumbnail hentry\">\n\t<div class=\"eltdf-pl-item-inner\">\n\t\t<div class=\"eltdf-pli-image\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"550\" height=\"550\" src=\"https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Home-Rest-Assured-Respite-550x550.jpeg\" class=\"attachment-mrseo_elated_square size-mrseo_elated_square wp-post-image\" alt=\"\" srcset=\"https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Home-Rest-Assured-Respite-550x550.jpeg 550w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Home-Rest-Assured-Respite-300x300.jpeg 300w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Home-Rest-Assured-Respite-1024x1024.jpeg 1024w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Home-Rest-Assured-Respite-150x150.jpeg 150w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Home-Rest-Assured-Respite-768x768.jpeg 768w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Home-Rest-Assured-Respite-120x120.jpeg 120w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Home-Rest-Assured-Respite-1100x1100.jpeg 1100w, https:\/\/webby360.com\/wp-content\/uploads\/2025\/02\/Home-Rest-Assured-Respite.jpeg 1280w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/>\t<\/div>\n<div class=\"eltdf-pli-text-holder\" >\n\t<div class=\"eltdf-pli-text-wrapper\">\n\n\t<\/div>\n<\/div>\t\t\n\t\t<a itemprop=\"url\" class=\"eltdf-pli-link\" href=\"https:\/\/webby360.com\/?portfolio-item=rest-assured-respite\" target=\"_self\"><\/a>\n\t<\/div>\n<\/article>\t<\/div>\n\t\n\t<\/div><\/div>[\/vc_column][\/vc_row][vc_row row_content_width=&#8221;grid&#8221; css=&#8221;.vc_custom_1598268625056{padding-top: 50px !important;padding-bottom: 50px !important;}&#8221; el_class=&#8221;mob-title-center&#8221;][vc_column width=&#8221;1\/2&#8243;]<div class=\"eltdf-section-title-holder\" >\n\t\t\t<h4 class=\"eltdf-section-subtitle\" ><span>SEM Services that drive real results<\/span><\/h4>\n\t\n\t\t\t<h2 class=\"eltdf-st-title\" >\n\t\t\t<span>Marketing <span class=\"eltdf-section-ital\">for<\/span> <span class=\"eltdf-section-ital\">Everyone<\/span><\/span>\n\t\t<\/h2>\n\t\t<span class=\"eltdf-title-separator eltdf-disable-separator\" ><\/span>\n\t<\/div>[vc_empty_space height=&#8221;33px&#8221;][vc_column_text]<\/p>\n<p align=\"justify\">Many people wonder what the difference is between Search Engine Optimization (SEO) and Search Engine Marketing (SEM). SEO allows your business to rank in the search engines results such as Google or Bing in an organic way. However, once the seeds are planted the harvest is very fruitful on a consistent basis without having to pay for traffic. Search Engine Marketing is beneficial should you want the harvest sooner than later via paid marketing. When both are coupled, the benefits can be more than rewarding. Both SEM &amp; SEO are necessary parts of digital marketing. SEO drives consistent traffic to your site and products, while Search Engine Marketing are of good value and drives converted traffic to your doors.<\/p>\n<p align=\"justify\">Having a well thought out SEM strategy will immediately make a difference!<\/p>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;33px&#8221;]<a itemprop=\"url\" href=\"https:\/\/webby360.com\/get-in-touch\/\" target=\"_self\"  class=\"eltdf-btn eltdf-btn-medium eltdf-btn-solid\"  >\n    <span class=\"eltdf-btn-text\">Contact us<\/span>\n    <\/a>[\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;33px&#8221;][vc_single_image image=&#8221;5737&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221; css=&#8221;.vc_custom_1592556070600{padding-top: 8.5% !important;padding-bottom: 9.4% !important;background-image: url(http:\/\/mrseo.elated-themes.com\/wp-content\/uploads\/2017\/02\/h6-image-2.png?id=762) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column]<div class=\"eltdf-timeline-holder clearfix eltdf-timeline-light\" >\r\n\t<div class=\"eltdf-timeline\">\r\n\t    <div class=\"eltdf-timeline-item\">\r\n    <div class=\"eltdf-timeline-text-holder\">\r\n                                    <div class=\"eltdf-timeline-image clearfix\">\r\n                            <\/div>\r\n                <div class=\"eltdf-timeline-title-holder\">\r\n                            <a href=\"#\" target=\"_blank\"><\/a>\r\n                                        <div class=\"eltdf-timeline-title\">\r\n                    <h3>Foundation Company<\/h3>\r\n                <\/div>\r\n                                        <div class=\"eltdf-timeline-subtitle\">\r\n                    <p>Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor.<\/p>\r\n                <\/div>\r\n                                        <div class=\"eltdf-timeline-date\">\r\n                    <h5>27. Oct 2011<\/h5>\r\n                <\/div>\r\n                    <\/div>\r\n    <\/div>\r\n    <div class=\"eltdf-timeline-bottom-holder\">\r\n    \t<span class=\"eltdf-timeline-line eltdf-long\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    \t<span class=\"eltdf-timeline-line eltdf-short\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    \t<span class=\"eltdf-timeline-line eltdf-long eltdf-colored\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    \t<span class=\"eltdf-timeline-line eltdf-short\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    <\/div>\r\n<\/div><div class=\"eltdf-timeline-item\">\r\n    <div class=\"eltdf-timeline-text-holder\">\r\n                                    <div class=\"eltdf-timeline-image clearfix\">\r\n                            <\/div>\r\n                <div class=\"eltdf-timeline-title-holder\">\r\n                            <a href=\"#\" target=\"_blank\"><\/a>\r\n                                        <div class=\"eltdf-timeline-title\">\r\n                    <h3>Solution Finders<\/h3>\r\n                <\/div>\r\n                                        <div class=\"eltdf-timeline-subtitle\">\r\n                    <p>Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor.<\/p>\r\n                <\/div>\r\n                                        <div class=\"eltdf-timeline-date\">\r\n                    <h5>15. Feb 2014<\/h5>\r\n                <\/div>\r\n                    <\/div>\r\n    <\/div>\r\n    <div class=\"eltdf-timeline-bottom-holder\">\r\n    \t<span class=\"eltdf-timeline-line eltdf-long\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    \t<span class=\"eltdf-timeline-line eltdf-short\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    \t<span class=\"eltdf-timeline-line eltdf-long eltdf-colored\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    \t<span class=\"eltdf-timeline-line eltdf-short\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    <\/div>\r\n<\/div><div class=\"eltdf-timeline-item\">\r\n    <div class=\"eltdf-timeline-text-holder\">\r\n                                    <div class=\"eltdf-timeline-image clearfix\">\r\n                            <\/div>\r\n                <div class=\"eltdf-timeline-title-holder\">\r\n                            <a href=\"#\" target=\"_blank\"><\/a>\r\n                                        <div class=\"eltdf-timeline-title\">\r\n                    <h3>Discussing Future<\/h3>\r\n                <\/div>\r\n                                        <div class=\"eltdf-timeline-subtitle\">\r\n                    <p>Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor.<\/p>\r\n                <\/div>\r\n                                        <div class=\"eltdf-timeline-date\">\r\n                    <h5>1. Apr 2017<\/h5>\r\n                <\/div>\r\n                    <\/div>\r\n    <\/div>\r\n    <div class=\"eltdf-timeline-bottom-holder\">\r\n    \t<span class=\"eltdf-timeline-line eltdf-long\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    \t<span class=\"eltdf-timeline-line eltdf-short\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    \t<span class=\"eltdf-timeline-line eltdf-long eltdf-colored\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    \t<span class=\"eltdf-timeline-line eltdf-short\">\r\n            <span class=\"eltdf-line-top\"><\/span>\r\n            <span class=\"eltdf-line-bottom\"><\/span>\r\n        <\/span>\r\n    <\/div>\r\n<\/div>\t<\/div>\r\n<\/div>[\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221; row_content_width=&#8221;grid&#8221; css=&#8221;.vc_custom_1592556080435{padding-top: 112px !important;padding-bottom: 89px !important;}&#8221;][vc_column]<div class=\"eltdf-clients-carousel-holder  eltdf-cc-hover-roll-over\">\n\t<div class=\"eltdf-cc-inner eltdf-owl-slider\" data-number-of-items=\"4\" data-number-of-rows=\"1\" data-enable-loop=\"yes\" data-enable-autoplay=\"yes\" data-slider-speed=\"5000\" data-slider-speed-animation=\"600\" data-enable-navigation=\"no\" data-enable-pagination=\"no\">\n\t\t<div class=\"eltdf-cc-item\">\n\t\t\t<a itemprop=\"url\" class=\"eltdf-cc-link\" href=\"#\" target=\"_self\">\n\t\t\t\t\t\t<img decoding=\"async\" itemprop=\"image\" class=\"eltdf-cc-image\" src=\"\" alt=\"\" \/>\n\t\t\t\t\t\t\t<img decoding=\"async\" itemprop=\"image\" class=\"eltdf-cc-hover-image\" src=\"\" alt=\"\" \/>\n\t\t\t\t\t<\/a>\n\t<\/div><div class=\"eltdf-cc-item\">\n\t\t\t<a itemprop=\"url\" class=\"eltdf-cc-link\" href=\"#\" target=\"_self\">\n\t\t\t\t\t\t<img decoding=\"async\" itemprop=\"image\" class=\"eltdf-cc-image\" src=\"\" alt=\"\" \/>\n\t\t\t\t\t\t\t<img decoding=\"async\" itemprop=\"image\" class=\"eltdf-cc-hover-image\" src=\"\" alt=\"\" \/>\n\t\t\t\t\t<\/a>\n\t<\/div><div class=\"eltdf-cc-item\">\n\t\t\t<a itemprop=\"url\" class=\"eltdf-cc-link\" href=\"#\" target=\"_self\">\n\t\t\t\t\t\t<img decoding=\"async\" itemprop=\"image\" class=\"eltdf-cc-image\" src=\"\" alt=\"\" \/>\n\t\t\t\t\t\t\t<img decoding=\"async\" itemprop=\"image\" class=\"eltdf-cc-hover-image\" src=\"\" alt=\"\" \/>\n\t\t\t\t\t<\/a>\n\t<\/div><div class=\"eltdf-cc-item\">\n\t\t\t<a itemprop=\"url\" class=\"eltdf-cc-link\" href=\"#\" target=\"_self\">\n\t\t\t\t\t\t<img decoding=\"async\" itemprop=\"image\" class=\"eltdf-cc-image\" src=\"\" alt=\"\" \/>\n\t\t\t\t\t\t\t<img decoding=\"async\" itemprop=\"image\" class=\"eltdf-cc-hover-image\" src=\"\" alt=\"\" \/>\n\t\t\t\t\t<\/a>\n\t<\/div>\t<\/div>\n<\/div>[\/vc_column][\/vc_row][vc_row content_text_aligment=&#8221;center&#8221; css=&#8221;.vc_custom_1593998644650{padding-top: 5px !important;padding-bottom: 40px !important;background-color: #02458d !important;}&#8221;][vc_column][vc_row_inner row_content_width=&#8221;grid&#8221;][vc_column_inner]<div class=\"eltdf-call-to-action-holder  eltdf-normal-layout eltdf-cta-together\">\n\t<div class=\"eltdf-cta-inner \">\n\t\t<div class=\"eltdf-cta-text-holder\">\n\t\t\t<div class=\"eltdf-cta-text\">\n<h2 style=\"font-size: 30px;\"><span style=\"color: #ffffff;\">Schedule a Meeting <span class=\"eltdf-title-italic\"> to Grow your Business<\/span><\/span><\/h2>\n<\/div>\n\t\t<\/div>\n\t\t<div class=\"eltdf-cta-button-holder\" >\n\t\t\t<div class=\"eltdf-cta-button\"><a itemprop=\"url\" href=\"https:\/\/webby360.com\/business-appointment\/\" target=\"_self\" style=\"color: #000000;background-color: #ffffff;border-color: #ffffff\" class=\"eltdf-btn eltdf-btn-medium eltdf-btn-solid eltdf-btn-custom-hover-bg eltdf-btn-custom-border-hover eltdf-btn-custom-hover-color\" data-hover-color=\"#ffffff\" data-hover-bg-color=\"#01a2d6\" data-hover-border-color=\"#01a2d6\" >    <span class=\"eltdf-btn-text\">Book Now<\/span>    <\/a><\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row content_placement=&#8221;middle&#8221; row_content_width=&#8221;grid&#8221; css=&#8221;.vc_custom_1598035933810{padding-top: 50px !important;padding-bottom: 40px !important;}&#8221; el_class=&#8221;inner_content-wrap&#8221;][vc_column css=&#8221;.vc_custom_1487860153036{padding-right: 0px !important;}&#8221; offset=&#8221;vc_col-lg-6&#8243;][vc_empty_space height=&#8221;20px&#8221;][\/vc_column][vc_column offset=&#8221;vc_col-lg-6&#8243;][vc_single_image image=&#8221;6231&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221;][\/vc_column][\/vc_row][vc_row content_text_aligment=&#8221;center&#8221; css=&#8221;.vc_custom_1597510565044{background-image: url(https:\/\/webby360.com\/wp-content\/uploads\/2020\/07\/Untitled-design-13-1.png?id=6689) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column][\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221;][vc_column][\/vc_column][\/vc_row][vc_row row_content_width=&#8221;grid&#8221; css=&#8221;.vc_custom_1598268625056{padding-top: 50px !important;padding-bottom: 50px !important;}&#8221; el_class=&#8221;mob-title-center&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;33px&#8221;][vc_column_text] Many people wonder what the difference is between Search Engine Optimization (SEO) and Search Engine Marketing (SEM). SEO allows your business to rank in the search engines results such as Google or Bing in an organic way. However, once the seeds are planted the harvest is very fruitful on a consistent basis without having to pay for traffic. Search Engine Marketing is beneficial should you [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full-width.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-5117","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Generate Web Traffic with Search Engine Marketing - PPC, Google Ads | Webby360 Ontario<\/title>\n<meta name=\"description\" content=\"Webby360 makes your brand visible to your customers based on their search behavior on Google, YouTube etc. Our SEM plans are tailored to meet your bespoke needs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/webby360.com\/?page_id=5117\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Generate Web Traffic with Search Engine Marketing - PPC, Google Ads | Webby360 Ontario\" \/>\n<meta property=\"og:description\" content=\"Webby360 makes your brand visible to your customers based on their search behavior on Google, YouTube etc. Our SEM plans are tailored to meet your bespoke needs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/webby360.com\/?page_id=5117\" \/>\n<meta property=\"og:site_name\" content=\"Webby360\" \/>\n<meta property=\"article:modified_time\" content=\"2020-10-18T16:29:55+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/webby360.com\\\/?page_id=5117\",\"url\":\"https:\\\/\\\/webby360.com\\\/?page_id=5117\",\"name\":\"Generate Web Traffic with Search Engine Marketing - PPC, Google Ads | Webby360 Ontario\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/webby360.com\\\/#website\"},\"datePublished\":\"2020-06-19T09:04:58+00:00\",\"dateModified\":\"2020-10-18T16:29:55+00:00\",\"description\":\"Webby360 makes your brand visible to your customers based on their search behavior on Google, YouTube etc. Our SEM plans are tailored to meet your bespoke needs.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/webby360.com\\\/?page_id=5117#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/webby360.com\\\/?page_id=5117\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/webby360.com\\\/?page_id=5117#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/webby360.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Search Engine Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/webby360.com\\\/#website\",\"url\":\"https:\\\/\\\/webby360.com\\\/\",\"name\":\"Webby360\",\"description\":\"Webby360 is a web design marketing agency with a client-centred approach\",\"publisher\":{\"@id\":\"https:\\\/\\\/webby360.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/webby360.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/webby360.com\\\/#organization\",\"name\":\"Webby360 Marketing Solutions\",\"url\":\"https:\\\/\\\/webby360.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/webby360.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/webby360.com\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/webby-logo.png\",\"contentUrl\":\"https:\\\/\\\/webby360.com\\\/wp-content\\\/uploads\\\/2020\\\/07\\\/webby-logo.png\",\"width\":255,\"height\":63,\"caption\":\"Webby360 Marketing Solutions\"},\"image\":{\"@id\":\"https:\\\/\\\/webby360.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Generate Web Traffic with Search Engine Marketing - PPC, Google Ads | Webby360 Ontario","description":"Webby360 makes your brand visible to your customers based on their search behavior on Google, YouTube etc. Our SEM plans are tailored to meet your bespoke needs.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/webby360.com\/?page_id=5117","og_locale":"en_US","og_type":"article","og_title":"Generate Web Traffic with Search Engine Marketing - PPC, Google Ads | Webby360 Ontario","og_description":"Webby360 makes your brand visible to your customers based on their search behavior on Google, YouTube etc. Our SEM plans are tailored to meet your bespoke needs.","og_url":"https:\/\/webby360.com\/?page_id=5117","og_site_name":"Webby360","article_modified_time":"2020-10-18T16:29:55+00:00","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/webby360.com\/?page_id=5117","url":"https:\/\/webby360.com\/?page_id=5117","name":"Generate Web Traffic with Search Engine Marketing - PPC, Google Ads | Webby360 Ontario","isPartOf":{"@id":"https:\/\/webby360.com\/#website"},"datePublished":"2020-06-19T09:04:58+00:00","dateModified":"2020-10-18T16:29:55+00:00","description":"Webby360 makes your brand visible to your customers based on their search behavior on Google, YouTube etc. Our SEM plans are tailored to meet your bespoke needs.","breadcrumb":{"@id":"https:\/\/webby360.com\/?page_id=5117#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/webby360.com\/?page_id=5117"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/webby360.com\/?page_id=5117#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/webby360.com\/"},{"@type":"ListItem","position":2,"name":"Search Engine Marketing"}]},{"@type":"WebSite","@id":"https:\/\/webby360.com\/#website","url":"https:\/\/webby360.com\/","name":"Webby360","description":"Webby360 is a web design marketing agency with a client-centred approach","publisher":{"@id":"https:\/\/webby360.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/webby360.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/webby360.com\/#organization","name":"Webby360 Marketing Solutions","url":"https:\/\/webby360.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/webby360.com\/#\/schema\/logo\/image\/","url":"https:\/\/webby360.com\/wp-content\/uploads\/2020\/07\/webby-logo.png","contentUrl":"https:\/\/webby360.com\/wp-content\/uploads\/2020\/07\/webby-logo.png","width":255,"height":63,"caption":"Webby360 Marketing Solutions"},"image":{"@id":"https:\/\/webby360.com\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/webby360.com\/index.php?rest_route=\/wp\/v2\/pages\/5117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/webby360.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/webby360.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/webby360.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/webby360.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5117"}],"version-history":[{"count":31,"href":"https:\/\/webby360.com\/index.php?rest_route=\/wp\/v2\/pages\/5117\/revisions"}],"predecessor-version":[{"id":7485,"href":"https:\/\/webby360.com\/index.php?rest_route=\/wp\/v2\/pages\/5117\/revisions\/7485"}],"wp:attachment":[{"href":"https:\/\/webby360.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}